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Concerned local business owner on his laptop.

Why is Yelp Banning My Company Reviews?

Yelp’s review filtering is nothing new. It’s been around for some time now. Lately, however, more businesses are finding their reviews marked as “not recommended” by the automated “recommendation software” Yelp uses. Every week we hear from clients who are asking: “Why is Yelp banning my reviews?” If you’ve encountered this issue, here are some…

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Interior of a bright, warm office.

What is NAP Consistency?

What Does NAP Stand For? NAP is an acronym that stands for “name, address, phone” and is critical when it comes to local SEO. The individual pieces that make up NAP have been important for a long time, however, ensuring your business is consistent across digital platforms and the web is more important than ever.…

Read More
Image of woman holding a phone in front of a blurry background.

3 Reasons to Use Social Media for Business

When it comes to social media for business, the options can be overwhelming. What do you focus on? Where do you start? How do you use it? Social media has the biggest impact when it’s used intentionally and different platforms can help you connect with your audience in different ways. In this post, I’ll help…

Read More
Facebook logo on mobile phone.

How to Automatically Respond to Messages on Facebook

Facebook Messenger has evolved quite a bit since it was first introduced. It has gone from a solely in-browser feature to a popular app used by individuals in addition to (and sometimes in replace of) traditional text messaging and calling. Messenger is now a feature your business can use to connect with users in a…

Read More
Hook in a credit card on a keyboard to represent a phishing scam.

Understanding and Avoiding Phishing Scams

Phishing scams are nothing new in the world today, and with advancements in technology growing exponentially, it’s no surprise that scams of all types are increasing in their sophistication and quantity. While many of them have relied heavily on scare tactics and providing vague “details” to target victims, nowadays the challenge in spotting them often…

Read More
Hand holding cell phone over laptop.

SEO Basics: A Beginner’s Guide to RankBrain and SEO Strategies

SEO, or search engine optimization, is nothing new to the online world. For years now, ranking in search results organically has been something websites (businesses, blogs, stores, and more) have worked hard to do. For online users, search engines are often the starting point for whatever it is they are looking for. Whether it’s a…

Read More
Close-up of hands typing on a laptop keyboard.

How to Handle Negative Reviews

Regardless of the circumstances, negative reviews are never easy to receive. They come in many forms and it can be hard to know exactly how to respond to them (especially when you don’t believe the review is warranted). The following are common negative review scenarios and ways you can approach them to make the most…

Read More
A group of people sitting on a bench. Each person is viewing an electronic device.

First-Party Reviews vs Third-Party Reviews: What They Are and Why They Matter

Before We Start… Before we get into first and third-party online reviews, let’s take a quick look at exactly what they are. First-Party Reviews: reviews collected and presented on your own website. Third-Party Reviews: reviews collected and presented on a third-party website, such as a directory listing or social media profile. Back In The Day…

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Man holding mobile phone.

Web Accessibility Basics

We often hear how the web is constantly changing and evolving. One aspect of the web steadily coming to the forefront is web accessibility. You’ve likely heard the term and about some of the elements that make up an accessible friendly website, but there is a lot to it. In this article, we’ll go over…

Read More
Concerned local business owner on his laptop.

Why is Yelp Banning My Company Reviews?

Yelp’s review filtering is nothing new. It’s been around for some time now. Lately, however, more businesses are finding their reviews marked as “not recommended” by the automated “recommendation software” Yelp uses. Every week we hear from clients who are asking: “Why is Yelp banning my reviews?” If you’ve encountered this issue, here are some…

Read More
Interior of a bright, warm office.

What is NAP Consistency?

What Does NAP Stand For? NAP is an acronym that stands for “name, address, phone” and is critical when it comes to local SEO. The individual pieces that make up NAP have been important for a long time, however, ensuring your business is consistent across digital platforms and the web is more important than ever.…

Read More
Image of woman holding a phone in front of a blurry background.

3 Reasons to Use Social Media for Business

When it comes to social media for business, the options can be overwhelming. What do you focus on? Where do you start? How do you use it? Social media has the biggest impact when it’s used intentionally and different platforms can help you connect with your audience in different ways. In this post, I’ll help…

Read More
Facebook logo on mobile phone.

How to Automatically Respond to Messages on Facebook

Facebook Messenger has evolved quite a bit since it was first introduced. It has gone from a solely in-browser feature to a popular app used by individuals in addition to (and sometimes in replace of) traditional text messaging and calling. Messenger is now a feature your business can use to connect with users in a…

Read More
Hook in a credit card on a keyboard to represent a phishing scam.

Understanding and Avoiding Phishing Scams

Phishing scams are nothing new in the world today, and with advancements in technology growing exponentially, it’s no surprise that scams of all types are increasing in their sophistication and quantity. While many of them have relied heavily on scare tactics and providing vague “details” to target victims, nowadays the challenge in spotting them often…

Read More
Hand holding cell phone over laptop.

SEO Basics: A Beginner’s Guide to RankBrain and SEO Strategies

SEO, or search engine optimization, is nothing new to the online world. For years now, ranking in search results organically has been something websites (businesses, blogs, stores, and more) have worked hard to do. For online users, search engines are often the starting point for whatever it is they are looking for. Whether it’s a…

Read More
Close-up of hands typing on a laptop keyboard.

How to Handle Negative Reviews

Regardless of the circumstances, negative reviews are never easy to receive. They come in many forms and it can be hard to know exactly how to respond to them (especially when you don’t believe the review is warranted). The following are common negative review scenarios and ways you can approach them to make the most…

Read More
A group of people sitting on a bench. Each person is viewing an electronic device.

First-Party Reviews vs Third-Party Reviews: What They Are and Why They Matter

Before We Start… Before we get into first and third-party online reviews, let’s take a quick look at exactly what they are. First-Party Reviews: reviews collected and presented on your own website. Third-Party Reviews: reviews collected and presented on a third-party website, such as a directory listing or social media profile. Back In The Day…

Read More
Man holding mobile phone.

Web Accessibility Basics

We often hear how the web is constantly changing and evolving. One aspect of the web steadily coming to the forefront is web accessibility. You’ve likely heard the term and about some of the elements that make up an accessible friendly website, but there is a lot to it. In this article, we’ll go over…

Read More
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